Monday, August 11, 2014

How to Increase your TpT Sales

If you're anything like me, you LOVE creating new products for your own classroom and you love to share what you've created with other teachers. I'm here to share some tips and advice (not magic) that has worked for me, and hopefully will work to build your Teachers pay Teachers store and generate some sales!
One of the best things I started to do was look at my product statistic. These numbers don't lie! You can get very helpful information from looking at these numbers. Here's how to find your product sales statistics.
What these numbers can tell you is what items have been sold the most, viewed the most/least, wishlisted, etc. These are the three things I look at the most. 

-For instance, if an item has been viewed several times, but hasn't sold very much= red flag.
-If an item has been wishlisted several times= good sign.
-If an item has been sold, but hasn't gotten votes= red flag. That could potentially mean people bought it, but didn't like it that much to leave positive feedback. 

So, you're asking... what do I do with that information? Well, you start working on redoing your old products. If you're anything like me, you have a running list of things you'd like to make and you probably find yourself working on those things. Rather than making NEW things, spend some time investing in your old products that don't have as high of statistics. So that leads us to step 2. 

After looking at my product statistics, I decided to put creating new items on hold and redid some of my old products. Here are some examples of my new cover pages. 

Your product may be FABulous, but if it doesn't have an eye catching cover page, forget it.  
My multiplication ice cream incentive was one that was viewed several times, but only sold a few times, and no votes (feedback) was left. Yet, it is a product I believe in! So, I decided to give it a face lift! 
Reading Graphic Organizers
Math Measurement Word Wall
Mystery Reader
Head to my store to see my newest products and old products with face lifts!
As you can see, these are just cover pages that were redone. Some of these products I redid the entire thing, but some of them, I just did more of an eye catching cover page. This leads us to step 3. 
I know it seems strange to spend money when you're wanting to make money, but just like ANY business, you have to spend some money up front to make a return. As you see in my examples of my cover page face lifts, clip art and backgrounds REALLY make a difference! If it's boring, bland, no color, no clip art... it will NOT get the attention it deserves. 

Here are some of my favorite FREE TpT authors: 

There are TONS of FREE clip art/backgrounds out there, but don't be scared to spend a little cash on super cute clip art that would fit the theme of that product. For instance, my multiplication ice cream incentive unit was a perfect reason for buying Graphics from the Pond ice cream clip art.  

I also invested in several sets from Melonheadz clip art. She is one of my absolute favorites! Find some clip art that you can see yourself reusing several times with various products!
I used to not invest my time in to creating good previews. I would either skip out on it or upload a collage of the product. The problem with collages is that if there are several pages to your document, it is hard to truly get a grasp of what it looks like. The problem with NO preview is that teachers will NOT want to buy it if they can't see it! 
See how I did my preview on my Editable Teacher Binder.
Once you have your new, updated products, you need to get the word out there! After all, if there are hundreds of thousands of products, how else will your products be seen if you don't put them on display? Yes, people can stumble upon your store through searching for something in particular, but you don't want to just sit, cross your fingers, and wait for that to happen. 

So, head to Pinterest! Pinterest is number one way people end up at Teachers pay Teachers. The best thing I have done is ask to join collaborative boards. These are group boards that somebody has started and allows certain people to join to add their products to the board. These are great because you will reach a greater audience than just your Pinterest followers. 
As you see above, also create your own boards to pin your own products. 
Head to my Pinterest to see the boards I am apart of.  
Last, but not least, host giveaways and offer flash freebies to your followers. This means you HAVE to have some sort of teacher social media! NOT personal, a teacher account! Whether it is Instagram, Pinterest, Facebook, blog, or Twitter, you need to connect with other teachers! After all, teachers are your target audience! Work on building that audience by following people and hopefully they'll follow you in return. Then, be generous to your followers and give some of your items away. When you post a new item (or give a face lift to an old product), do a 15 minute flash freebie to your Instagram followers! Ask that they follow you and/or leave feedback for grabbing it. Hosting a giveaway helps build followers as well!  You can see my blog for some linky parties/giveaways I've hosted.

You can check out my social media accounts here:
Let's say you've done all of these things... and still nothing? Don't fret. Keep doing the small things day to day and encourage yourself that it'll build over time. It can be very helpful to look at other TpT stores to get ideas. You can be inspired by some of their best sellers, how to redo your cover pages, etc., but while you're doing that, be very careful not to compare. After leaving their stores... you have the choice to be encouraged or discouraged. See it as a goal of yours and know that your little by little steps will and can get you there! After all, the top sellers had to start somewhere. They were at one point in your shoes!
So why do all of this? I know some of you may be thinking, why build followers? It seems so superficial. I don't see it that way. I see it as I have products that will help other teachers save their own time and money, so why not share? If I keep it to myself, that would not be bettering anyone. And yes, I buy from other teachers as well! Its a SHARING community, which is one of the many reasons why I love Teachers Pay Teachers!

My parting words... I hope these steps help you. These are not magic steps... it REALLY takes time to invest in building followers, creating amazing products, and generating sales. Do NOT give up! I promise you... it's worth your time, energy and money.  

Please let me know if you have ANY questions!
Thanks for reading. 

Friday, August 8, 2014

Congratulations Melissa! You Won!

I'll be contacting you through email :)

Thursday, August 7, 2014

My Entire Store is 20% OFF Today! (August 7th!)


Wednesday, August 6, 2014

New Products!

Excited for my new products! On sale for the next two days :)

Check them out at my store HERE

Friday, August 1, 2014

HUGE Back to School Giveaway

Are you ready for a HUGE back to school giveaway? I have teamed up with some amazing teachers to provide you with some sweet resources that will help your transition back to school a little easier. 

This giveaway is OVER an 80 DOLLAR VALUE!  

One lucky winner will receive...

Math About Me Project- Back to School- Icebreaker 

by 4mulaFun

Writing Process Chart 

by Secondgradealicious

Beginning of the Year Owl Printable 
by Promoting Success

My Future Is So Bright Writing Craftivity 

by Bright Concepts 4 Teachers

Math About Me Poster 
by Classroom by Creations

Labels For The Whole Classroom 

 by Kindergarten Kapers

Reward Coupons 
by Third in Hollywood
"World's Best Sharpener" by
Last, but not least... a $25 gift card to Teachers pay Teachers!

Sooooo... are you BEYOND excited or WHAT? Enter below to win! Winner will be announced August 8th :) Good luck!

Thank you to all the wonderful teachers who donated their fabulous products! Make sure you all check out their other products... there is some amazing things! 

Thursday, July 24, 2014

Have you entered my giveaway? Only a couple more days!!!

Have entered to win my Writing Center Activities PLUS a $10 TpT Gift Card? Super easy to enter :) Enter now... ends July 26th!
  a Rafflecopter giveaway

BIG ANNOUNCEMENT... Stay tuned... August 1st I am hosting a HUGE Back to School Giveaway featuring several TpT products from some AMAZING teachers! Plus, of course, a TpT gift card! If you want to be personally notified, please leave a comment below and I'll contact you to remind you :)

Wednesday, July 23, 2014

Christmas in July Sale!

Hey everyone! I'm linking up with Blog Hoppin for the HUGE Christmas in July sale.I'm definitely a little late in joining, but better late than never! Since there is only three days left, instead of just one item up for sale per day, I thought I'd put my ENTIRE store on sale for the next three days! Whoo hoo! Head to my store to check out some SWEET sales! Man oh man.. do I LOVE Christmas!